Are you getting your messages right?

Getting the right message to the right person at the right time and in the right place is frankly, very difficult. But, it's also very easy. Allow us to explain. The journey from developing and launching a product or service to actually getting someone to make a purchase is usually a long and tricky one. Every entrepreneur or business owner will be...
Continue reading
  1622 Hits
1622 Hits

Making the case for Case Studies

Most marketers will know that there's no more powerful marketing tool than word of mouth.As consumers, we're far more likely to buy a product or service if the reviews are good or our friends and colleagues make recommendations. And when it comes to business, testimonials and case studies are the last word in brand endorsement. Case studies have be...
Continue reading
  1570 Hits
1570 Hits