KickTrix™ is a new product that makes football training fun and rewarding. It simulates natural ball movement, players of any age can use it to speed up reaction times, train both feet for far better ball control, without wasting time retrieving lost balls – which is inevitable with normal keepy-uppy!
As well as becoming an integral part of youth football training programmes, KickTrix™ is ideally suited to physical therapy exercises, helping players return from leg injuries faster by building up ligament, tendon and muscle strength.
The Product Marketing Company was approached to help launch the product to the general public through the design of marketing collateral and website design.
Actions taken include:
- A complete redesign and build of the brand's responsive website
- Ongoing management of the website and sales processing
- Addition of e-commerce functionality
- Video production to showcase the brand and its features
- Design of graphics and other collateral