The concept of ‘Affiliate Marketing’, is that you get paid when you sell or promote someone else's product.
Essentially, affiliate marketing is used by companies to reach a wider audience, increase sales and their customer base. It is a fantastic way for companies to get a large number of people (affiliates) to advertise, promote and sell their products and services in return for a small commission.
One major benefit of working with an affiliate is that many are in search engine optimisation marketing experts which means that your company website will perform well on Google in its ranking system without ending up spending more of your budget on PPC and SEO separately.
Recently, it has been found that affiliates have generated approximately £2.16bn in sales for companies in the United Kingdom. If you're looking to use affiliate marketing as part of your marketing strategy and need advice or help then The Product Marketing Company would be happy to help.
Call us today on 01462 432 303 or contact us to find out more about affiliates.